Hi there! I'm Simran.

I'm a product designer with a business background. Most recently, I led design for the Hotels Marketplace team at Hopper. I worked on a variety of teams and projects - from growth-focused initiatives to redesigning experiences throughout the hotel shopping funnel.
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My path to product design has been quite untraditional. I always thought that working in business was my dream, but after interning on Wall Street and suiting up at 5am every morning, I realized that it was not for me. I craved to use the creative skills that made me excited back in school. After that summer, I found myself back in the classroom pursuing my Master's degree and completely pivoting my career to UX and the rest is history.

What I enjoy the most about design is being able to do hands-on work and understand the stories of how people use a product. Storytelling and expression has always been ingrained in who I am, growing up as a dancer training in Bollywood and Kathak. So, naturally, I was intrigued when I found a career path that allowed me to blend my business and product acumen with creative storytelling to craft something meaningful (and beautiful!).  

Please feel free to reach out to me at simranj2015@gmail.com.
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Outside of work: 

💃🏻 I'm a proud small business owner! I run a wedding and event choreography company called @Desi2Step. I also love teaching and learning new styles of dance.

☕️ I'm a recent "Bahstan" transplant. I've been keeping busy exploring my new neighborhood coffeeshops and dining spots. Hit me up with any recommendations!

✈️ I love to travel and explore new places with friends and family. Most recently, I went to Costa Rica (Pura Vida!) and Japan!

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